超越梦想
Beyond Your Dreams
2025年第九届亚冬会体育图标释义
Connotation of Harbin 2025 Sports Pictograms
2025年第九届亚冬会体育图标设计是根据会徽“超越”造型衍生而来，沿用了会徽的视觉风格，通过对体育项目动态特征的表现与会徽设计理念相契合，呼应了会徽中所体现的亚洲冰雪健儿奋力拼搏、不断超越自我的体育精神。
The design of the Sports Pictograms of the 9th Asian Winter Games Harbin 2025 takes its cue from and follows the style of “Breakthrough”, the Emblem of Harbin 2025. The Sports Pictograms’ dynamic expression of different sports aligns with the design concept of the Emblem, capturing the essence of athletes’ unwavering perseverance and their pursuit of consistent breakthrough.
体育图标共分为16个单项图标，视觉表现或刚劲有力，或飘逸优美、或充满激情的速度感，通过生动准确的运动形象来表现亚冬会的各个体育项目，超越了语言文字传播的局限性。
The complete Sports Pictograms are composed of 16 Sport or Discipline-specific pictograms of Harbin 2025. With a sense of speed, the Sports Pictograms gives a visual expression of vitality, strength, elegance, and passion of the sports. By presenting different sports of Harbin 2025 through vivid and accurate sports images, this expression breaks through the limitation of language description, and helps promote the Games in a wider range.
这些记忆点强烈的体育图标，广泛应用于场馆内外的标识和装饰、道路指示系统、运动员参赛和观众观赛指南等各方面，具有极强的功能性，是构成本届亚冬会形象与景观的重要组成部分。
As an essential component of the look and image system of Harbin 2025, these impressive Sports Pictograms will be widely used in the Games-relating fields, including the signs and decorations within and outside the Games venues, traffic and way-finding signs, Games participation guide for athletes, and Games spectating guide for spectators.
此外，2025年第9届亚冬会还创作设计了体育图标与吉祥物结合的造型，“滨滨”和“妮妮”以灵活生动的形式宣传了冬季运动体育项目，有利于彰显文化自信、激发文化活力、便于媒体宣传和特许产品的开发。
In addition, the inventions that combine Sports Pictograms and Mascots have been accomplished. By introducing different Sports of Harbin 2025 to the public in such a vivid way through the Games Mascots “Binbin” and “Nini”, great achievements have been made in demonstrating cultural confidence, stimulating cultural vitality, helping Games promotion by the media, and facilitating the development of the Games official merchandise.
